Can You Sell Anything On Teleseminars?

submitted: Sep 8th 2008 | by: StuMcLaren | Total views: 2 | Word Count: 468 | PDF View | Print Article

Sometimes you come across those business questions that just have you stumped or slow down your progress. Personally, this has happened to me, especially when I was just starting my online marketing business. Within this article I'm going to answer two of the questions I had about teleseminars, hoping to help you with your business success.

Lets start with the first question:

Instead of selling my 'normal' products, such as a book, on my teleseminar, I really wanted to try to sell a new program. Can anything be sold on a teleseminar?

When it comes to product creation, one of the things that I like to do is look to leverage one product into the next as much as possible. Now, in certain situations, I would encourage you to think about back-end products because after somebody has gone through a program, they are obviously going to have questions, come to certain conclusions, etc. So that leads itself very nicely into a situation where you can sell back-end products and so that is one of the things that I would encourage you to do, think about that because you want to roll the momentum from one product right into the next.

Regarding selling items from a teleseminar, I believe you can sell just about anything as long as you position it well and establish value throughout the call. Whether it is a training, assessment, eBook, teleseminar series, product, you can do it, but make sure you position it right from the beginning so your callers are aware of what it entails.

One recommendation that I want to pass onto you is to always think about creating back-end products because if you have a product such as an assessment, to be able to answer the questions and make the appropriate corrections your client will have after completing their assessment leads itself very nicely into any type of back-end product.

Here is the second question:

Whose photo and voice should I use when conducting a teleseminar that involves interviewing an expert?

Here are a couple things to think about. If you only have room for one picture it would be best to create a photo that has both the host and expert in it together. Obviously, if you can use both photos, especially in the Ask Campaign, registration page and web cast page, do it. This would be my first recommendation.

If you were limited to one picture, the second suggestion would be to use the host's and the reason being is you are the one who is going to bridge the gap and introduce the guest and so forth. You could build some anticipation for your guest and so forth with your audio, unless your guest is someone who is very famous.

If you have anymore online marketing questions, you can find more answers at www.InstantBusinessAnswers.com

About the Author

For all the answers to your online marketing questions check out Instant Business Answers. If you want live and recorded, audio, visual and written responses, you are bound to find the small business support you are looking for!


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