Article Advise

submitted: May 22nd 2008 | by: MillionDollarMike | Total views: 2 | Word Count: 538 | |

Howdy Partner,

I'm pretty good at getting repeat copywriting business. But I found out it's not that way for everyone. David Garfinkel knew, so he invited me to I speak on his teleseminar called "Repeat Customer Profit Bonanza!"

I guess it was "unconcious competence, because I didn't have a clue why I got so much.

So I racked my brain and found out why! (Took me a few hours but it was worth it.)

Would you like me to share?

Okay, since you asked here's what I came up with.

Number 1 is Results.

Get results and you gain the gain trust and respect of customers . After all, they are paying you to do the job, right? That means if your product or service truly delivers the goods, you're setting up the expectation it will happen again.

With results, your customers gain trust and respect. After all, they are paying you to do something, right? That means if your product or service truly delivers the goods, you're setting up an expectation it will happen again.

The second thing you need to nail is COMMUNICATION.

2- Communication.

When you communicate, you build your relationships, find new needs and show new solutions that your customers don't know you even offer! It works online or offline, keep the communication flowing and make sure you aren't always pitching in every communication.

A phone call out of the blue, sending an interesting article relevant to thier business, even a happy birthday. It all adds up to building the realationship and bonding.

3- Value.

Make sure your customers know you have other competencies and give them value along them.

I go out of my way to help my clients and customers value outside of what they see as my core competence.

Don't be in the mindset of selling and then going away. Do more then your customers would expect.

Don't be one of those people who only do what they need to do to get by... get outside of that mindset.

4- Customer care.

I hate the phrase customer service. I want my clients to be CARED FOR. Big difference in my book. Early in my career, this brought up it's own problems (like needy, clingy clients.) But after I learned better how to choose my clients, it works like gangbusters. When you combine it with value that's a winning combination.

Just some warm fuzzy customer care will set you apart. And your customers will notice... and your trust skyrockets.

Mark Joyner gets it. He has 24/7 live customer care.

But Rick didn't just pay lip service to the concept. When I wrote his Instant Teleseminar copy, we added Ricks personal cell phone number in the copy.

Why?

We were showing his committment to customer care, and if customers didn't get a problem solved, they could call him directly and he would make sure they did!

How is that for a high level of service?

The upside is, it helps with your customer COMMUNICATION and you'll get new ideas for products and services.

That's worth it's weight in gold.

When your highest cost is acquiring a NEW customer, taking care of EXISTING customers is the cheapest and most effective way to build your business PERIOD!

Now, just take action on the formula and watch what happens. Follow it closely and your sales will see a nice boost.

Best,

Million Dollar Mike Morgan

About the Author

If you're doing business online, make sure you check Million Dollar Mikes white-hot free emotional thesaurus and pump up your salescopy

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