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submitted: Sep 4th 2008 | by: ChristopherB.Marquis | Total views: 1 | Word Count: 883 | |

I don't like coming off like I'm stuck on repeat; but this is a simple thing which is so important to the success of any business that I feel that I have no choice but to keep saying it until it sticks in your head.

According to a May 2008 report by eMarkerter.com, between the year 2007 and 2012, viewers of blogs will increase from an approximate 94 to 145 million.

That is an increase of 67%! Read that number again.

I could spend all day telling you about the many different tips and techniques you could use to make your business a big success. However, when you have something as simple and effective as this, words just aren't enough.

You would be hard pressed to find anything else within the business world today where a projected increase of 67%, coupled with the assurance, that unless the world falls off from the shoulders of Atlas, then you can be damn well certain that it's going to happen. Do you really NEED any other reason to start your own Blog right here, right now?

Think about 'old' big online moguls such as Google or Yahoo!.

What made them so successful? They got into the market at just the right time - a time when the market was predicted to be in the beginning stages of explosive growth.

Again, that's 67%... So if this singular fact isn't enough to get you going with a Blog, then really, nothing else will. But heck, I like to push things beyond the limit, even when it seems we've reached it.

I'm going to give MORE reasons, more facts, as to why you NEED and will WANT to start blogging today, immediately, without pause, right NOW.

A search of the web for relevant facts (and being the considerate soul that I am, I've done that for you) pulls up a 2006 report from the Pew Internet and American Life Project.The subject was the demographics of bloggers, as well as other information about blogs.

The study covered who was blogging, how they went about it and what they had accomplished with their blogging. The findings of this study were very interesting; I've pulled the most important facts from it for your elucidation here.

Here are 5 points culled from this report which illustrate the importance of starting a blog ASAP.

Point #1: INCREASING YOUR READERSHIP About 8% of U.S. internet users (12 million) maintain a blog. 39% of U.S. internet users (about 40 million) read blogs. That's a 5:1 ratio...and that ratio is going to increase.

Point #2: FOR THE MONEY? The most cited reason for running a blog (52%) is for creative reasons. Only 7% actually do it for the money. What does that tell you?

There is little competition, with so few bloggers in it for financial gain. There are a large number of successful blogs which you can emulate - in the interest of making money. What this all means is that while creativity sells, the creative types are rarely selling it. Learn from this - there is money to be made.

Point #3: EASY ON TIME Blogging is not terribly time consuming; in fact only 10% of bloggers put in ten or more hours a week on their blogs.

Now that's an interesting point. There are a large number of successful blogs, and those who run these, aren't necessarily working through the night. So, running your own blog and making money might not be that difficult or time-consuming after all. In fact, this separate "hobby" could turn out to be the easiest money you've ever made.

Point #4: SUBJECT MATTER The survey asked bloggers what they tend to write about. These were their answers: 37% write about their own lives. 11% write about issues of public interest. 7% focus on entertainment and niche topics such as sports, business, technology, hobbies, religion, etc.

The point here is that if you want a lot of viewers on an ever-increasing basis, then you'll need to allow bloggers a lot of PERSONAL space to express themselves. Today it's all about personality, about the FACE. Remember this point well.

Point #5: DEMOGRAPHICS You need to know who your readership is likely to be before you start up your blog. You want to look at the largest demographic if your blog is a for-profit venture.

54% of bloggers are 30 or less years of age. Bloggers are evenly divided between male and female. More bloggers live in suburban areas than live in cities. 60% of bloggers are white, 11% black, 19% English-speaking Hispanic, and 10% other.

While the demographics of the blog world don't mean that you should not consider minorities as a part of your readership, you want to go for the largest possible audience if you are trying to make money from your blog.

The best blogs will ALWAYS be those which are interesting to EVERY group, regardless of race, age, or gender. That's the real gem. That's the ticket to financial success through blogging.

There has been a lot of useful information and many good reasons given here for you to start up a blog right away.

Don't wait a second more - start blogging! Setting up a blog is fast and easy and usually free to boot! It also isn't going to eat up all of your time. So what are you waiting for? What else do I need to tell you?

About the Author

Author: Christopher B. Marquis shares valuable information about blogging on the homepage where he explains lots of winning blogging strategies.

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