So What is Blu Ray

submitted: Jul 29th 2008 | by: IvanjFinch | Total views: 1 | Word Count: 495 | PDF View | Print Article

Technology changes constantly; it's the nature of the beast. Every year it seems there's a new Playstation or gaming model out. We've seen music progress from 8-tracks and DAT machines to cassette tapes, to CDs, and onto MP3s. Similarly, we've seen film move to VHS tapes and DVDs, and now high-definition DVD.

Blu Ray (BR) is the new format developed for optimal recording, rewriting, playing and storing of high-definition video. The world first learned about the new technology with the release of Sony's PlayStation3 in November 2006. To make more advanced games, Sony needed a way to "fit in" more data. While the DVDs in your current collection hold 9 GB of information, the Blu Ray discs are able to hold 25-50 GB, making it five times more efficient!

Blu Ray (BR) is the new format developed for optimal recording, rewriting, playing and storing of high-definition video. The world first learned about the new technology with the release of Sony's PlayStation3 in November 2006. To make more advanced games, Sony needed a way to "fit in" more data. While the DVDs in your current collection hold 9 GB of information, the Blu Ray discs are able to hold 25-50 GB, making it five times more efficient!

Manufacturers like Sony, Panasonic, Pioneer, Philips, Samsung, Sharp and JVC (to name a few) are using a different type of laser (blue versus the traditional red) to pack more data with better precision.

Before you get angry about having to retire the old DVD player, you should know about some of the other cool features that Blu Ray can offer. Imagine purchasing a new DVD and then downloading exciting, updated bonus material onto the rewritable storage section of the disc.

The developers are talking about further innovation with music discs and cell phone ring tones. So far, the best way to buy the Blu Ray technology is by purchasing a PlayStation3, which will allow you to do much more than just watch amazing high-definition movies. You'll also be able to listen to music, surf the web, store data and play video games (against the computer or another player on the console and online against multiple players). The machine starts at $399 and is the cheapest way to bring the new technology into your home.

If you plan on collecting new releases and snubbing the Blu Ray; forget about it! Sony, Fox, Lionsgate, MGM, Paramount and Disney Studios have all entered exclusive agreements to release all new movies in Blu Ray format, which is roughly 75% of all releases so far. If you were one of the unfortunate ones to purchase Toshiba or Microsoft's HD DVD players, then there is not much you can do at this point but cut your losses. The "buzz gift of 2007" is slowly being pushed out of the market in favor of Sony's new media. However, there are some people who suspect that more consumers will stay out of the turf war all together and will simply download new movies.

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